As a free and open-source front-end Javascript library, React is preferred for building user interfaces based on UI components. It ensures code stability, offers a workable toolset, is declarative, and allows development speed up.
Though React is a feasible choice for website development, many developers and clients believe that React is not a suitable Javascript library in terms of SEO. They often hesitate to use React thinking it will negatively impact the ranking of their websites. But, it’s just a misconception.
Why do developers feel that React is not the right option?
- Javascript loading takes a little more time as it needs to make a network call to execute the content.
- React doesn’t have a built-in system to create sitemaps, meaning no information about every page of the website.
- Metadata is not updated on the spot when crawlers click on the website
What should you do to make your react website SEO-friendly?
Every website has problems. But, this doesn’t mean they will not be SEO-friendly and get a good ranking on the search engines. Similarly, there are tips and tricks to make a react website SEO-friendly. But, make sure you implement them with the help of SEO experts.
Built a static or dynamic web application
Static and dynamic applications are saviors because they use server-side rendering, helping Google pods to crawl your website smoothly. It’s recommended because single-page applications are often difficult to be fetched by Google for SEO. But, make sure you choose based on market requirements.
Lowercase URL
This is very tricky. Even if the URLs are the same, the Google bots consider them due to differences in their case. This impacts the searchability and ranking of both pages. To avoid these common blunders, you should generate your URL in lowercase.
Run a 404 code
If there is any page with an error in the data, they run a 404 code. So, you should set up files in server.js and route.js as soon as you can. By updating your files with server.js or route.js, you will relatively augment traffic on your website.
Don’t use hashed URLs
You should avoid using URLs, such as https://domain.com/#/shop. It’s because Google bot doesn’t see anything after the hash in URLs, meaning the specific page location mentioned in the URLs is of no use. People don’t consider it a major problem as the part of URLs before the # is enough for the bot to crawl and inspect the website.
Use < a href>, if required
Search engines, including Google, work on a pattern. The bots process a URL and search for more URLs to crawl within <a href> elements. If bots don’t find <a href> element, they will not crawl the URLs and pass PageRank. For bots to fetch the other pages and go through them, you should define links with <a href>.
React websites are different, so they should be handled differently to make them SEO-friendly. If you want your website to rank higher, come to Diyi Technology.
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